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Our Story

By Gideon Mackay, Founder & CEO

Gideon Mackay - Founder of Ascend

The Beginning

I grew up in a Christian household, but like many people, I struggled to maintain a consistent Bible study habit. Traditional methods felt overwhelming, time-consuming, and frankly, boring. I found myself constantly starting and stopping, never building the lasting spiritual habits I wanted.

Then I discovered something fascinating about language learning apps like Duolingo - they make learning addictive and fun through gamification. People were spending hours learning languages because it felt like a game, not a chore.

"What if we could apply the same engaging, gamified approach to Bible study? What if learning Scripture could be as fun and addictive as learning a new language?"

That question changed everything. I realized that Bible study faces the same challenges as language learning - it requires consistency, practice, and engagement. But unlike language apps, most Bible study tools were static and uninspiring.

So I quit my job and began building Ascend. We launched the app in 2024, and have been working to make it better ever since.

Our Mission

At Ascend, we believe that Bible study should be as engaging and effective as learning a new language. We've taken everything that makes language learning apps successful and applied it to Scripture study.

Our mission is simple: make Bible study accessible, engaging, and effective for everyone, regardless of their schedule or prior knowledge. Whether you're a busy parent, a student, or someone just starting their faith journey, Ascend meets you where you are.

We built Ascend with the same principles that make Duolingo successful:

5 Min
Daily Lessons
🔥
Daily Streaks
Rewards & XP
📚
Progressive Learning
4.8⭐
App Store Rating
1.1K+
Happy Users
90+
Day Streaks
2
Free Lessons Daily

Join the Team

We're hiring! We'd be so humbled if you'd consider joining the Ascend team to help us revolutionize Bible study for millions of people around the world.

Gideon Mackay

Gideon Mackay

Founder & CEO

Sarah Johnson

Sarah Johnson

Head of Product

David Chen

David Chen

Lead Developer

See Job Openings

Get started now.

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